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AI usage

How AI usage works.

What a credit is, what each plan includes, how top-ups and your own keys work, and what happens when hosted AI runs out.

Measurewhat your ads already proved
Createthe next ad, from your own facts
Testguardrailed, and you confirm every change on Meta
The Usage screen on a phone, filters for workspace, person, feature and model.

Usage · Northwind Sleep demo workspace, fictional data.

Creator1 brands · 5 Meta profiles · 1 people
Growth5 brands · 20 Meta profiles · 3 people
Agency20 brands · 100 Meta profiles · 10 people
Scale75 brands · 300 Meta profiles · 25 people

Fig. 1 · Brands, Meta profiles and people, by plan.

What a credit is

One credit is $0.01 of AI usage at SocialBuster’s own prices. Each request is priced from what the model it uses actually costs, so a short text request uses a few credits and a large image uses more.

Hosted AI included each month

Plan

Included hosted AI

Your own keys

Creator

1,500 credits a month

No

Growth

5,000 credits a month

Yes

Agency

12,000 credits a month

Yes

Scale

30,000 credits a month

Yes

Resets

Included credits reset at the start of every billing period and do not roll over. Annual plans receive them every month, not all at once.

Top-ups

Credits

Price

1,000

$15

5,000

$60

20,000

$199

Purchased credits never reset. They expire 12 months after purchase and are used after your included credits.

Bring your own key

On Growth and above you can connect your own OpenRouter key for text and your own fal.ai key for images. Requests on your keys use none of your plan’s hosted AI, and you pay the provider directly.

There is no plan that is only bring-your-own-key.

When hosted AI runs out

Only hosted AI generation pauses. Posting, scheduling, analytics, your Meta accounts and everything you already made keep working. From there you can buy more credits, use your own keys on Growth and higher, or wait for the next billing period.